Strategy

Posti’s purpose is to “responsibly deliver what matters to you - on your terms” and its vision is to “become an international delivery and fulfillment company with increasing profitability”.

Strategic cornerstones:

Growth – mainly organic, in addition to which Posti may consider potential selected M&A: Posti aims to drive growth in Fulfillment and Logistics Services, eCommerce and Delivery Services, as well as digital services through a unified customer acquisition model, offering and digital solutions. Posti may also consider possible acquisitions and transactions that could complement Posti’s existing operations and support the growth of Posti's business in the future.
Customer focused commercial excellence: Pricing and sales excellence to support the capitalization on strategic opportunities, and service development to achieve improved customer convenience.
Preferred brand: Strengthening Posti’s brand preference by delivering consistently high-quality customer and employee experiences, and by enhancing brand visibility in all of Posti’s current markets.
Sustainability frontrunner: Frontrunner in sustainability by executing Posti’s 2024–2026 sustainability program and green vehicle roadmap.
Developing industry leading efficiency: Continuously improving operational efficiency through network optimization, technology capability development, and delivery model changes.

The strategic cornerstones are supported by Posti’s three enablers: Us Posti people; data, digital and technology; and scalable networks; as well as by Posti’s three values: reliable; respectful; and progressive.

To drive the Group-level strategy, each segment has its own additional strategic initiatives powering Posti towards its Group-level targets.