Alma Media’s early-morning delivery in Pirkanmaa and Satakunta to be transferred to Posti


Posti will expand its early-morning delivery. Alma Media’s early-morning delivery operations in Pirkanmaa and Satakunta will be transferred to Posti in an acquisition estimated as of January 1, 2020. This transfer of deliveries to Posti is a solution that significantly reforms the delivery industry and aims at boosting the publication deliveries as well as extending the lifecycle of subscribed newspapers.

Posti Ltd, Alma Media Kustannus Oy and Alma Manu Oy have agreed on June 20, 2019 on a business transfer and a delivery service agreement under which Alma Manu Oy’s early-morning delivery operations published by Alma Media Kustannus will be transferred to Posti approximately on January 1, 2020.

The newspaper transportations, the deliveries carried out as an outsourced service or as third-party deliveries are not within the scope of the delivery agreement and will continue to be operated by Alma Manu through outsourcing. Alma Manu’s deliveries currently cover approximately 90% of the households in the Pirkanmaa and Satakunta regions.

Risto Savikko, Posti’s Director responsible for Press Services, is pleased with the acquisition, which he regards as a solution that will strengthen the future of the delivery markets and, simultaneously, as a response to the need for reform required in the delivery industry.

- We believe that by increasing the efficiency of the delivery operations, the lifecycle of subscribed paper publications can be extended as far into the future as possible. This solution will enable more efficient development of the entire delivery operations in Pirkanmaa and Satakunta and ensure high-quality early-morning delivery services for our customers, says Savikko.

Posti: “Posti’s strategy is to have a strong presence in the publication delivery”

According to Savikko, the increase of the unit costs in delivery caused by the rapid digitalization of communications and decline in volumes have made the newspaper deliveries extremely challenging for all the delivery companies. However, Posti is committed to the early-morning delivery.

- Posti’s strategy is to have a strong presence in the publication delivery. Posti undertaking the Alma Media publication deliveries shows that Posti can carry out early-morning deliveries competitively, cost-effectively and with high quality, says Savikko.

- Our objective is to ensure, in the best possible way, that customers are delivered the newspapers published by Alma Media Kustannus in the future as well, says Kari Kivelä, Senior Vice President of Alma Consumer business segment. 

Posti will employ a total of 3 100 newspaper deliverers as of January 1, 2020

A total of approximately 800 Alma Manu early-morning delivery employees will be transferred to Posti Palvelut Oy as existing employees. This change will not affect other Posti early-morning delivery services or personnel.

- I wish the Alma Manu´s early-morning delivery personnel a very warm welcome to our team. Competition is tough, and digitalization is today’s trend, but Posti employees have strong experience and knowledge in newspaper deliveries and service development. Our personnel also have an opportunity to develop themselves at Posti or in cooperation with Posti’s partners, says Risto Savikko.

Posti currently carries out early-morning delivery in the capital region as well as in Uusimaa, South-Eastern Finland, South Savo, Central Finland, Ostrobothnia and North Karelia. Currently Posti employs a total of 2 300 early morning deliverers.